Whatever account you have, whether it is Facebook, Twitter, LinkedIn, or Instagram, your main purpose is to get likes, followers, and subscribers, not only for exposure but also to potentially convert engagements into possible customers.
That is why there are a lot of services or apps on the internet to help marketers, brands, business, and influencers get hundreds or thousands of likes, followers and subscribers they need.
Aside from these services and apps, there is also an organic technique that will give you the higher engagement that you want. However, unlike the services and apps that buy likes for you in an instant, organically growing your audience takes time.
So before you think of getting the services of these “buying likes” companies or apps, or patiently trying organic marketing, it is important to understand first the difference of the two methods to be able to make a wise decision in your social media marketing.
Buying likes take a lot of criticism since its inception. The reason for this is that buying likes involved fake accounts and bots. Meaning there are no real people involved, which is the total opposite of what social media is trying to achieve, which is interaction with people in the digital world.
But why do people, brands, and influencers still buy likes? The thing is, there are bots that act like humans on your behalf that gives likes, comments, and follows real people’s account.
They give you a good number of followers and engagements on your posts. But this is against the community policy of most social media channels.
Like YouTube for example. YouTube has a policy about a bot-generated activity. They have a system that detects bots. If your video has 300 views or less, YouTube won’t perform a scan or check your accounts for bots. However, if your video suddenly shots views in an instant, you will be tagged and scanned for bot-generated activity.
If YouTube successfully detected that your account has irregular activities, your video will be instantly deleted from their platform. And if you continue to do these activities on your other videos, YouTube will not only check your future videos but will also delete your whole account.
“You must not create accounts with the Service through unauthorized means, including but not limited to, by using an automated device, script, bot, spider, crawler or scraper.”
This may seem that bots liking accounts is okay. But it is not. Because you need to create bots in order to like posts. Thus, creating bots on Instagram is discouraged.
Whilst buying likes and followers is highly discouraged, many businesses still go for these services because they are busy to handle their multiple social media accounts and they don’t have time to organically grow their audience and engagement. So they think that once they buy likes, their Instagram account is now well taken care of and they can focus more on the most important stuff.
Well, if these likes and follows are from real people, there is no problem. But these are bot-generated. And believe it or not, many companies don’t mind doing this. However, if businesses continue to do this and Instagram was able to spot this suspicious activity and be tagged under their account, Instagram will not hesitate in deleting your account and erasing your marketing efforts.
The concept of organic strategy is very simple. There is organic traffic if real people are liking and following your account. Organic like means that real account from real people saw your posts on their feed or on their Instagram’s Explore page and they like it so they tap the heart button or got curious and go to your account and follow you.
Whether it is on Instagram, Facebook, Twitter, Youtube, or LinkedIn, these kinds of organic activity stay longer with you. Why? Because these are actual people who saw, searched and connected with you. There is no better way to the funnel than an audience voluntarily follows you.
Bots can’t do this. Bots are temporary and are not for long term. In the long run, if Instagram or other channels found out these bots, they will shut it down and you will lose all the likes and follows that you bought. Furthermore, these bots are bound to put your account in jeopardy. It is a true waste of money, time, and effort.
On the other hand, the organic method is time-consuming. They may provide long-term benefit, but higher engagement from an organic method is hard to achieve. That is why we made this list of apps that help you grow your Instagram engagement organically faster and without breaking a sweat.
Upleap helps you grow your audience in Instagram and get more followers by assigning an account manager dedicated to handling your account. You tell them what type of followers you like, and they will do the tedious job of finding them and introducing your brand. Some of the features of Upleap include audience selection, hashtag targeting, user targeting, location selection, and content filtering.
This is highly recommended to brands or businesses that are too busy to take care of their Instagram account.
Keyhole is a hashtag tracking tool. Their products include the hashtag and keyword tracking as well as account tracking and reporting. The benefits of using Keyhole is that you get the data that your brand and business needs. You have the opportunity to amplify your brand’s message. And lastly, you will be able to show the value of your work.
If you are running out of hashtags idea, RiteTag can give you hashtag suggestions for images and text real-time. Whether you are in desktop or mobile you can easily get real-time hashtag engagement.
So if you don’t have time and need higher engagement instantly, don’t just go for services that provide bot generated likes and follows. Check the service if they are doing it organically and they are not violating any community guidelines.
Instagram and other social media channels have the technology to detect suspicious activities. So it won’t be long until they find you are doing some shady moves and purge your account for that.
Date: December 10, 2018 / Categories: Buy Instagram Likes, Tips, / Author: Rich Drees