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The 10 Most Followed Accounts On Instagram

Brands and celebrities dominate Instagram on a daily basis, which is probably why the platform is now considered an interest network by many.

Achieving viral success on Instagram can do wonders for any business. The Japanese chocolate brand Meiji learned how virality can bring in astronomical sales. Meiji's line of artisanal chocolate bars took Instagram by storm with their unique flavors and stunning packaging. People were definitely snapping away at the sight of their brand new line of chocolates – which gave the brand valuable mileage on the internet.

Meiji owe most of their new followers to their recent success on Instagram. There are plenty of brands and personalities out there that are slaying Instagram on the daily, earning millions of likes and followers every second.

Find out which among the biggest brands and the brightest stars of today have the most followers on the list below.


Selena Gomez

Celebrities are far from being dethroned as kings and queens of the internet. Selena Gomez is one of the most inspirational stars of the decade and to say her Instagram account is booming would be an understatement.

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all apologies

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The 25-year-old singer and actress has over 117 million followers who tune in to see her latest posts every single day – and earns her the title as the most followed celebrity on Instagram for 2018.


Kim Kardashian – And Almost The Entire Kardashian-Jenner Clan

I can't talk about Instagram without mentioning Kim Kardashian – or anyone in the Kardashian-Jenner clan, for that matter.

Kim K has Instagram fans all over the world tied to the apron strings that she wears oh so fashionably well. She currently has over 100 million subscribers.


National Geographic

National Geographic knows how to keep their Instagram game strong with their collection of stunning photos from exotic locations. With over 85 million followers to date, it's clear NatGeo knows what their followers want to see on their feed.

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Photo by @FransLanting “Ivory is for Elephants” I offer this image of elephants at a water hole in Botswana in recognition of Hong Kong’s historic decision to phase out elephant ivory sales by 2021. It is a great gift to elephants and to all of us who care about their survival. It follows the Chinese government's decision to ban ivory sales in 2018, after an agreement made between President Xi Jinping and President Obama in 2015. We need to make sure the current US administration holds up its side of the bargain and does not reopen the import of ivory and other elephant body parts from Zambia and Zimbabwe. I salute the organizations who are working with their counterparts in Asia to champion the case for elephants. Our gratitude goes to @SaveTheElephants, to @WildAid, and to the World Wildlife Fund’s global network. I hope you will add your support to their efforts because there is more work ahead. The ivory trade is moving from China and Hong Kong to Laos and Vietnam, where it needs to get stopped next. Follow me @FransLanting and @ChristineEckstrom for more intimate encounters with elephants in the places where they deserve to live in peace. @natgeocreative @thephotosociety @Wild_Net @World_Wildlife @Leonardodicaprio @Leonardodicapriofdn #Elephants #Respect #Dignity #Respect #Conservation #Hope

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NatGeo has a vast collection of photos and videos that are all cinematic quality  and evoke incredible emotional responses from their fans.. Visiting NatGeo’s Instagram feed takes me on a trip around the world through my phone’s screen!



Nike has elevated their brand into a lifestyle and it fully translates on their Instagram page. Their action-packed feed on Instagram has earned them over 70 million followers.

Nike's competitors Adidas and Puma only have about 18 million and 6.5 million followers respectively. Their success shows how important it is to find an identity online and to stick with it as consistently as possible.

Buying a few thousand Instagram followers can help anyone attract the right kind of followers without overly exhausting marketing resources. Find out where you can find the best of the best providers on the internet for your budget by checking out our reviews!


Victoria’s Secret

Victoria's Secret is good at two things, making beautiful lingerie and slaying on Instagram. VS uses aspirational posts of gorgeous models and beautiful flat lays to draw over 58 million people to their Instagram account.

Not everyone can be a Victoria's Secret model, but a quick visit to the brand's Instagram page will give the general public a good glimpse of what it's like to look so good in those skimpy pink shorts.



9Gag is a website that claims to be “the fun side of the internet.” It's a robust community composed of members who actively share memes across the globe for the heck of it.

Aside from having a pretty intuitive website, 9Gag also has a killer Instagram page that's just as entertaining to visit as the website itself. Their Instagram account currently has over 43 million subscribers.

9Gag thrives on sharing user-uploaded content both on their website and social media accounts. This tells me I don’t need original content to dominate Instagram – I just have to be really funny and relevant.



Whenever I want to relive my favorite court-side moments, I know I can always visit the NBA’s Instagram page. Their feed is predominantly composed of action-packed clips that gets me at the edge of my seat every time.

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The TOP 10 MOST POPULAR JERSEYS at @nbastore!

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NBA currently has over 26 million followers who actively engage with every single one of their posts. They also encourage fans to post photos and clips by using their seasonal brand-specific hashtags.



Gucci is another fashion brand that’s breaking the internet with their whimsical posts on Instagram. Their signature brand of IG posts has earned them over 20 million followers.

Gucci uses their Instagram account to make runway looks more accessible to the masses. Checking out their feed almost feels like landing a front row seat at their latest fashion show.



Instagram is fast becoming a digital hub for fast-paced videos on the internet. Tasty is a digital publication that posts fast-paced cooking videos. Tasty films their video from a top view perspective to give us, their salivating audience, a good overview of the process.

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We're so fondue of you 💕💕

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Tasty has over 15 million followers on Instagram and also has a large following on other social media platforms. Their videos are being shared by the millions and are a mainstay on Instagram's Discover page.


Bethany Mota

Instagram isn’t Instagram without influencers. Bethany Mota is part of the first generation YouTubers who is now killing Instagram on a daily basis with her stunning posts. Her collection of inspiring posts has earned her over 5 million followers on Instagram alone.

Bethany is definitely one of Instagram's It Girls, I mean who can pull off a low-cut bodysuit in short shorts while holding a sparkler? Only Bethany.


Be Insta-Worthy

The superstar brands, celebrities and influencers mentioned in today's list slay Instagram on the daily with their high-quality posts. Take your Instagram marketing campaign to a whole new level by taking inspiration from some of the biggest and brightest names on Instagram.

Increase your chances of succeeding on Instagram by purchasing an impressive number of Followers from a tried and tested provider. Bought Followers will help draw the right kind of traction from highly targeted users – at a much faster rate.

I’ll definitely use the names mentioned above as my Instagram inspiration for this year – who knows, I might just make it on this list next year? #InstaGoals


Date: February 2, 2018 / Categories: Buy Instagram Followers, / Author: Mariko


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